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Promotional products science learning

The Science Behind Promotional Products: How They Influence Customer Behavior

Did you know there’s a science behind promotional products? If you don’t believe us, look around your home or office. You’re likely drinking your morning coffee or shake from a local bank’s company-branded tumbler, and then there are the dozen or so pens you got for free from the new dentist’s office down the street. […]

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direct mail retargeting

How Direct Mail Retargeting Can Work For Your Business

If you’re like most business owners hoping to convert prospects into buyers, you spend a lot of time and money driving website traffic, focusing on email marketing, and utilizing other digital marketing strategies to grab their attention. That’s what everyone else is doing—because it works. So why would you consider direct mail retargeting? In your

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Promotional Products Fort Worth

Promotional Products in the Most Demand Right Now

Brumley Printing has thousands of promotional products and business gift ideas to meet your exact needs. But having so many options can often be overwhelming, especially when you’re unsure what will put the most focus on your brand and have your clients thinking, “It’s like you read my mind!” The good news is that sometimes,

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integrated printing happy team members

How Integrated Printing Helps Your Business

How much does your company spend on marketing materials and printing each year? For many companies throughout the Dallas-Fort Worth area, that’s a difficult question to answer. But those who need to reduce spending (and wasting) to protect the bottom line, from small to large corporations alike, are discovering the cost savings and waste reduction

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color printing brochure bindery

Color Printing 101: CMYK vs. Pantone Colors

Which System is Best for Color Printing? CMYK or PMS? Color printing is a standard practice for creating marketing materials, packaging, signage, and other business needs. For some printed materials, reproducing an exact color is not a high priority. However, for branded materials, reproducing an exact color match is integral to the business identity. For

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printing company print-shop-team

Choose a Printing Company in 4 Easy Steps

With so many commercial offset and digital printing companies out there, how does a business sort through to find the best printing company for their needs? What is a no-fail method to help narrow down the selection from online mega-suppliers to locally owned print shops? In this blog, we will break down the steps and

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Digital printing for small businesses historical image

Simplifying Small Business Printing with Digital Printing

Printing has been around since the early 1400s. But it was not until 1991 that digital printing became an option, over a century after offset printing made its debut in 1875. One major advantage of printing over traditional methods is that plates do not need to be prepared. Today, digital printing in Fort Worth has

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large format printing sample

Large Format Printing for Marketing That Is Larger Than Life

Large format printing is a powerful visual medium that can take a company’s marketing to new heights. It is one of the most widely used methods of commercial printing because business owners can use it to spice up their marketing strategy and launch larger-than-life advertising to catch people’s eye.  Large format print service includes a

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Koozie can cooler

Are You a Cool Company? You Can Be with a Can Cooler, aka Koozie

Back in the 1970s, Australian surfers were rumored to use insulated drink coolers to keep their beverage cans cold while enjoying the waves. But it took a Texan construction worker to discover the perfect fit of tubing insulation around a standard aluminum can to create the precursor to the can holder that we still love

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b2b direct mail

Why Integrate B2B Direct Mail into Your Marketing Strategy

In previous blog articles, we have praised direct mail as an effective marketing strategy for reaching consumers. But is direct mail only a tool for attracting consumers to your business? Should direct mail campaigns only be for B2C? At Brumley Printing, we answer those questions with an emphatic “NO”. We strongly believe that just like

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