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The Power of Corporate Gifts: Strengthening Relationships Through Strategic Gifting

Brumley Printing Promotions, Brumley's News & Blog / / 6 minutes of reading

In today’s business world, infusing corporate gifts into your marketing strategy is more important than ever. After all, the mere act of giving shows you care more about people than what’s in it for you and bottom-line results. Sure, we all must make money and grow professionally. But you also want people to think highly […]

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Top 7 Mistakes to Avoid in Business Card Printing

Brumley Printing Service, Brumley's News & Blog, Digital Printing, Offset Printing / / 6 minutes of reading

As a business owner, you work hard for every penny you make. Therefore, it makes sense why you would want to save money whenever possible and go with the more economical choice on certain purchases and paid-for marketing strategies. After all, the more money you can save now, the easier it will be to put

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A Guide to Printed Pocket Folders for Unlocking Professionalism

Brumley Printing Service, Brumley's News & Blog, Digital Printing, Offset Printing / / 5 minutes of reading

It is no secret that we live in an age of digitalization, where files and documents are predominately stored in the cloud or on our devices. As a result, the printed pocket folder might seem like a relic of the past. But not so fast—in the realm of business, appearances still matter. Not only that

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4 Ways To Narrow Your Search for the Right Promotional Products

Brumley Printing Promotions, Brumley's News & Blog / / 5 minutes of reading

Promotional products are a valuable tool for promoting your company. And the good news is that there are plenty to choose from. Stress balls, exercise balls, sun hats, keychains, money clips, umbrellas—trust us when we say a promotional product is available for every budget, style, and need. But with so many options, how do you

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Direct Mail in a Post-COVID World: Adapting to New Consumer Behaviors

Brumley Printing Direct Mail, Brumley's News & Blog / / 5 minutes of reading

There used to be a time when direct mail was considered one of the primary ways to get a brand’s message directly in front of potential customers. Then technology took center stage, and consumer behaviors and preferences shifted. As a result, sending postcards, letters, flyers, and other traditional mail pieces was suddenly considered old-school in

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How to Get Near Perfect Printing Quality: What Is DPI/PPI In Printing and Why Does It Matter?

Brumley Printing Service, Brumley's News & Blog / / 5 minutes of reading

Have you tried to have one of your images printed from the internet or off your phone and been disappointed by the printing quality? If you’re like most people, it’s happened more times than you care to admit. The reproduced image looks too grainy, dull, or pixelated, especially when resized. And it hardly looks professional

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digital printing press

5 Ways Digital Printing Revolutionized the Printing Industry

Brumley Printing Service, Brumley's News & Blog, Digital Printing / / 4 minutes of reading

Perhaps one of the more exciting elements of the commercial printing industry is that it is constantly evolving. When offset printing services debuted in 1875—printing companies relied exclusively on big metal plates to transfer an inked image to paper and other materials. Though time-consuming because of the many steps involved, the process was highly effective

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print marketing roi hundred dollar bills

Print Marketing ROI: How Tracking Helps Your Business Grow

Brumley Printing Service, Brumley's News & Blog / / 5 minutes of reading

If your business is anything like most companies, you always look for ways to save money and cut costs. And the good news is that there are plenty of options to consider. But before you choose a reduction in print materials as your plan, stop and think about the return on investment (ROI) these materials

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Promotional products science learning

The Science Behind Promotional Products: How They Influence Customer Behavior

Brumley Printing Promotions, Brumley's News & Blog / / 4 minutes of reading

Did you know there’s a science behind promotional products? If you don’t believe us, look around your home or office. You’re likely drinking your morning coffee or shake from a local bank’s company-branded tumbler, and then there are the dozen or so pens you got for free from the new dentist’s office down the street.

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direct mail retargeting

How Direct Mail Retargeting Can Work For Your Business

Brumley Printing Direct Mail, Brumley's News & Blog / / 4 minutes of reading

If you’re like most business owners hoping to convert prospects into buyers, you spend a lot of time and money driving website traffic, focusing on email marketing, and utilizing other digital marketing strategies to grab their attention. That’s what everyone else is doing—because it works. So why would you consider direct mail retargeting? In your

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